{"id":5737,"date":"2021-09-24T16:24:54","date_gmt":"2021-09-24T20:24:54","guid":{"rendered":"https:\/\/simplifiedblog.wpengine.com\/?p=5737"},"modified":"2023-11-06T02:26:58","modified_gmt":"2023-11-06T07:26:58","slug":"famous-logo-color-combinations","status":"publish","type":"post","link":"https:\/\/simplified.com\/blog\/colors\/famous-logo-color-combinations","title":{"rendered":"Famous Logos with 10 Color Combinations You Can Steal for Your Brand"},"content":{"rendered":"\n<p class=\"eplus-oaOBOZ eplus-wrapper\">If you close your eyes for a second and think of 3 famous brands, you\u2019re likely to picture the company\u2019s logo colors right away. YouTube: red and white. McDonald\u2019s: yellow arches. FedEx: purple and <a href=\"https:\/\/simplified.com\/color-palette-generator\/orange-color-combination\" target=\"_blank\" rel=\"noreferrer noopener\">orange<\/a>. This goes to show our brains are wired to remember and respond to logo color combinations.<\/p>\n\n\n\n<p class=\"eplus-3cgCFA eplus-wrapper\">So, what does this mean for your brand logo?<\/p>\n\n\n\n<p class=\"eplus-mAmDxs eplus-wrapper\">Studies show that, before anyone can even take a closer look at your logo or hear the name of your brand, they\u2019ll assume who you are and what you do (in approx. 0.05 seconds) just based on your logo\u2019s color combination. Simply put, your brand colors help customers decide whether or not they want to engage with you. This means you really have to work hard to make your <a href=\"https:\/\/simplified.com\/create\/logo\" target=\"_blank\" rel=\"noreferrer noopener\">logo<\/a> stand out.<\/p>\n\n\n\n<p class=\"eplus-INE6em eplus-wrapper\">If you read that thinking, \u201cBut I have no idea what colors to choose for my logo,\u201d no sweat. We\u2019re going to cover that below. Right now, you\u2019re getting the lay of the land, an important step in your journey to becoming a logo color expert.<\/p>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-R0tCUx\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"opinion-formed-color-combination\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/opinion-formed-color-combination_resized-1-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18654\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"opinion formed color combination\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<h2 class=\"eplus-q9lMjK wp-block-heading eplus-wrapper\" id=\"h-how-popular-brands-use-logo-color-combinations\"><span class=\"ez-toc-section\" id=\"How_popular_brands_use_logo_color_combinations\"><\/span><strong>How popular brands use logo color combinations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-LSXOCj\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"top-logo-color-combination\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/top-logo-colorr-combination-2-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=416&amp;w=1024\" alt=\"\" class=\"wp-image-18655\" style=\"width:512px;height:208px\" width=\"512\" height=\"208\" title=\"top logo color combination\"\/><figcaption class=\"wp-element-caption\">Source Dailyinfographic<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-H7gQKU eplus-wrapper\">Most logo color schemes use 2 colors. In fact, only 5% use 3 or more colors in their logo. The most popular branding colors used by successful brands are red, blue, <a href=\"https:\/\/simplified.com\/color-palette-generator\/grey-color-combination\">grey<\/a>, and yellow.<\/p>\n\n\n\n<p class=\"eplus-SVxxTv eplus-wrapper\">Brands with great logo color schemes didn\u2019t come across them by accident. They have very intentional color schemes that express a very specific message and appeal to their target audience. Here are 10 examples to get your creative juices flowing.<\/p>\n\n\n\n<h3 class=\"eplus-F5oW7E wp-block-heading eplus-wrapper\" id=\"h-examples-of-famous-logo-color-combinations\"><span class=\"ez-toc-section\" id=\"Examples_of_Famous_Logo_Color_Combinations\"><\/span><strong>Examples of Famous Logo Color Combinations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"eplus-cwCovW wp-block-heading eplus-wrapper\" id=\"h-1-yellow-and-red\"><span class=\"ez-toc-section\" id=\"1_Yellow_and_red\"><\/span><strong>1. Yellow and red<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-NaJxeJ\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"yellow-and-red-logos\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/yellow-and-red-logos_resized-3-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18657\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"yellow and red logos\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-kUCO3t eplus-wrapper\">This bold logo color combination instantly draws your eye to the center of the logo. The striking red text pops against the happy yellow accent, creating a sense of energy and playfulness.<\/p>\n\n\n\n<p class=\"eplus-AiZvv1 eplus-wrapper\">Related: <a href=\"https:\/\/simplified.com\/blog\/colors\/complementary-color-wheel\/\" target=\"_blank\" rel=\"noreferrer noopener\">All You Need To Know About Complementary Colors On The Color Wheel<\/a><\/p>\n\n\n\n<h4 class=\"eplus-tHY8gi wp-block-heading eplus-wrapper\" id=\"h-2-purple-and-white\"><span class=\"ez-toc-section\" id=\"2_Purple_and_white\"><\/span><strong>2. Purple and white<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-HLZh6I\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"purple-and-white-logos\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/purple-and-white-logos_resized-4-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18658\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"purple and white logos\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-fbE2HJ eplus-wrapper\">People view <a href=\"https:\/\/simplified.com\/color-palette-generator\/purple-color-combination\" target=\"_blank\" rel=\"noreferrer noopener\">purple<\/a> as a royal and religious color. And the best bit is that even just a pinch of purple in your logo can make it look regal and elegant. Paired with pure and impeccable white, the purple logo stands out. This color combination is a popular choice for creative and marketing agencies.<\/p>\n\n\n\n<h4 class=\"eplus-bFuCgT wp-block-heading eplus-wrapper\" id=\"h-3-black-and-yellow\"><span class=\"ez-toc-section\" id=\"3_Black_and_yellow\"><\/span><strong>3. Black and yellow<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-pgJzXf\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"black-and-yellow-logo\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/black-and-yellow-logo-6-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=726&amp;w=1024\" alt=\"\" class=\"wp-image-18659\" style=\"width:512px;height:363px\" width=\"512\" height=\"363\" title=\"black and yellow logo\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-5hu8RK eplus-wrapper\">This logo color combo is friendly and bright. It gives the impression of putting the customer at the center of your operations. The colors in Nikon&#8217;s logo represent future possibilities (white); expansion and passion (yellow); and reliability and quality (black).<\/p>\n\n\n\n<h4 class=\"eplus-FUdoSq wp-block-heading eplus-wrapper\" id=\"h-4-blue-and-white\"><span class=\"ez-toc-section\" id=\"4_Blue_and_white\"><\/span><strong>4. Blue and white<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-ZUOI3i\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"blue-and-white-logo\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/blue-and-white-logo_resized-7-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18660\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"blue and white logo\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-aHdKSZ eplus-wrapper\">Blue and white is a very popular logo color combination. These colors express feelings of trust, clarity, and understanding. This logo color combination is flexible across industries, from non-profits to tech to health organizations.<\/p>\n\n\n\n<p class=\"eplus-xtJWdb eplus-wrapper\">Remember that <a href=\"https:\/\/simplified.com\/color-palette-generator\/white-color-combination\" target=\"_blank\" rel=\"noreferrer noopener\">white<\/a> is a color in design. It can be used to create negative space, which works to highlight the most important design element.<\/p>\n\n\n\n<h4 class=\"eplus-SC4rAu wp-block-heading eplus-wrapper\" id=\"h-5-red-and-white\"><span class=\"ez-toc-section\" id=\"5_Red_and_white\"><\/span><strong>5. Red and white<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-W6uygP\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"red-and-white-logos\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/red-and-white-logos_resized-8-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18661\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"red and white logos\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-mM8uBm eplus-wrapper\">This color palette for logos attracts the human eye the most! <a href=\"https:\/\/simplified.com\/color-palette-generator\/red-color-combination\" target=\"_blank\" rel=\"noreferrer noopener\">Red<\/a> is an exciting and energizing color, and it\u2019s best to pair it with something calm and neutral. It\u2019s the best logo color combination for sporting brands as well as retail spaces. Any brand that needs to catch the eye from afar will benefit from using this color combination.<\/p>\n\n\n\n<p class=\"eplus-dj7vjX eplus-wrapper\">Related: <a href=\"https:\/\/simplified.com\/blog\/colors\/the-psychology-of-red-branding-in-graphic-design\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Psychology Behind Red Branding<\/a><\/p>\n\n\n\n<h4 class=\"eplus-KagbCl wp-block-heading eplus-wrapper\" id=\"h-6-black-and-white\"><span class=\"ez-toc-section\" id=\"6_Black_and_white\"><\/span><strong>6. Black and white<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-qX4D74\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"black-and-white-logos\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/black-and-white-logos_resized-8-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18662\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"black and white logos\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-wxOSYw eplus-wrapper\">Believe it or not, black and white are both powerful colors that shouldn\u2019t be overlooked in your color palette for logos selection. Its simplicity is almost jarring, giving black and white logos a feeling of mystery and exclusiveness that can be capitalized on by luxury brands.<\/p>\n\n\n\n<h4 class=\"eplus-Al8mQo wp-block-heading eplus-wrapper\" id=\"h-7-green-and-yellow\"><span class=\"ez-toc-section\" id=\"7_Green_and_Yellow\"><\/span><strong>7. Green and Yellow<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-yGSPh2\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"green-and-yellow-logos\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/green-and-yellow-logos-8-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=857&amp;w=1024\" alt=\"\" class=\"wp-image-18663\" style=\"width:256px;height:214px\" width=\"256\" height=\"214\" title=\"green and yellow logos\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-tgEbAy eplus-wrapper\">Often used to market a great deal or a health-based brand, <a href=\"https:\/\/simplified.com\/color-palette-generator\/yellow-green-combination\" target=\"_blank\" rel=\"noreferrer noopener\">yellow &#8211; green<\/a> make a powerful pair when showcasing brand conscience.<\/p>\n\n\n\n<p class=\"eplus-F2ppvt eplus-wrapper\">Subway&#8217;s bright colors are supposed to represent health, positivity, and a more natural approach to fast food. The vibrant logo color combination represents a good deal and a fresh meal to set Subway apart from other fast-food joints.<\/p>\n\n\n\n<h4 class=\"eplus-jWiEHN wp-block-heading eplus-wrapper\" id=\"h-8-brown-tones\"><span class=\"ez-toc-section\" id=\"8_Brown_tones\"><\/span><strong>8. Brown tones<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-Ln9inR\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"brown-tones-logos\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/brown-tones-logos-1_resized-9-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=577&amp;w=1024\" alt=\"\" class=\"wp-image-18664\" style=\"width:512px;height:289px\" width=\"512\" height=\"289\" title=\"brown tones logos\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-5VnAfK eplus-wrapper\">When you want to show your consumers they can depend on your brand, go with different <a href=\"https:\/\/simplified.com\/color-palette-generator\/brown-color-combination\" target=\"_blank\" rel=\"noreferrer noopener\">shades of brown<\/a>. This color combination communicates different messages for different brands. In the UPS logo, brown signifies timeliness and reliability. But in a brand like Hershey&#8217;s, the color elicits nostalgia. Overall, you don\u2019t see a ton of brown logos, so choosing one can also be a way to make your brand stand out among its competitors.<\/p>\n\n\n\n<h3 class=\"eplus-PS6tJK wp-block-heading eplus-wrapper\" id=\"h-powerful-tips-for-choosing-the-best-logo-color-combinations\"><span class=\"ez-toc-section\" id=\"Powerful_tips_for_choosing_the_best_logo_color_combinations\"><\/span><strong>Powerful tips for choosing the best logo color combinations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"eplus-Motq1t wp-block-heading eplus-wrapper\" id=\"h-1-know-what-the-colors-in-logos-mean\"><span class=\"ez-toc-section\" id=\"1_Know_what_the_colors_in_logos_mean\"><\/span><strong>1. Know what the colors in logos mean<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"eplus-zyP6eV eplus-wrapper\">To find the right <a href=\"https:\/\/simplified.com\/color-palettes\/\" target=\"_blank\" rel=\"noreferrer noopener\">color palette<\/a> for your logo, you need to know what these colors mean and how customers react to them. There is a huge amount of research on color psychology and color theory out there. Here are a couple of infographics to start you off.<\/p>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<figure class=\"eplus-enL5ub wp-block-gallery aligncenter has-nested-images columns-1 is-cropped eplus-wrapper wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18665\" src=\"https:\/\/siteimages.simplified.com\/blog\/Red-logo-color-meaning-10-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=232&amp;w=1024\" alt=\"\" class=\"wp-image-18665\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18666\" src=\"https:\/\/siteimages.simplified.com\/blog\/Orange-logo-color-meaning-11-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=227&amp;w=1024\" alt=\"\" class=\"wp-image-18666\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18667\" src=\"https:\/\/siteimages.simplified.com\/blog\/yellow-logo-color-meaning-13-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=227&amp;w=1024\" alt=\"\" class=\"wp-image-18667\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18668\" src=\"https:\/\/siteimages.simplified.com\/blog\/green-logo-color-meaning-15-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=223&amp;w=1024\" alt=\"\" class=\"wp-image-18668\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18669\" src=\"https:\/\/siteimages.simplified.com\/blog\/blue-logo-color-meaning-16-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=224&amp;w=1024\" alt=\"\" class=\"wp-image-18669\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18670\" src=\"https:\/\/siteimages.simplified.com\/blog\/purple-logo-color-meaning-17-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=221&amp;w=1024\" alt=\"\" class=\"wp-image-18670\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18671\" src=\"https:\/\/siteimages.simplified.com\/blog\/white-logo-color-meaning-18-1.webp?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=222&amp;w=1024\" alt=\"\" class=\"wp-image-18671\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18672\" src=\"https:\/\/siteimages.simplified.com\/blog\/black-logo-color-meaning-20-1.jpeg?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=220&amp;w=1024\" alt=\"\" class=\"wp-image-18672\"\/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image \">\n<figure class=\"aligncenter size-large eplus-wrapper\"><img decoding=\"async\" data-id=\"18673\" src=\"https:\/\/siteimages.simplified.com\/blog\/brown-logo-color-meaning-21-1.webp?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=223&amp;w=1024\" alt=\"\" class=\"wp-image-18673\"\/><\/figure>\n<\/div><figcaption class=\"blocks-gallery-caption wp-element-caption\">Source Depositphotos<\/figcaption><\/figure>\n\n\n\n<p class=\" eplus-wrapper\">Related: <a href=\"https:\/\/simplified.com\/blog\/branding\/why-do-restaurant-logos-use-red-and-yellow\/\">Why Do Restaurant Logos Use Red And Yellow?<\/a><\/p>\n\n\n\n<h4 class=\"eplus-ShHkFu wp-block-heading eplus-wrapper\" id=\"h-2-know-your-brand\"><span class=\"ez-toc-section\" id=\"2_Know_your_brand\"><\/span><strong>2. Know your brand<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"eplus-b4uYqV eplus-wrapper\">Before you set out to choose your logo color schemes, make sure you know your brand inside out. Who are your customers? What are you promising them? Moreover, what are the values of your brand? What is your market all about? Such information will serve as a helpful guide when you&#8217;re coming up with the color palette for your logo.<\/p>\n\n\n\n<h4 class=\"eplus-j6succ wp-block-heading eplus-wrapper\" id=\"h-3-look-at-competitor-brand-logo-colors\"><span class=\"ez-toc-section\" id=\"3_Look_at_competitor_brand_logo_colors\"><\/span><strong>3. Look at competitor brand logo colors<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"eplus-jGFxmw eplus-wrapper\">The best brand logo color combinations are instantly recognizable. Since your product will most likely appear among your competitors \u2013 either online or on the shelf \u2013 you want your logo colors to stand out!<\/p>\n\n\n\n<h4 class=\"eplus-TV6oEO wp-block-heading eplus-wrapper\" id=\"h-4-keep-it-simple\"><span class=\"ez-toc-section\" id=\"4_Keep_it_simple\"><\/span><strong>4. Keep it simple<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"eplus-0QCuna eplus-wrapper\">Remember the golden rule: the simpler, the better. It\u2019s simple logo colors that have the most impact and end up standing the test of time.<\/p>\n\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n<div class=\"wp-block-image eplus-GfvdjH\">\n<figure class=\"aligncenter size-large is-resized eplus-wrapper\" id=\"Black-and-white-logo-color-combination\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/siteimages.simplified.com\/blog\/Black-and-white-logo-color-combination-22-1.webp?auto=compress&amp;fit=scale&amp;fm=pjpg&amp;h=1024&amp;w=819\" alt=\"\" class=\"wp-image-18674\" style=\"width:205px;height:256px\" width=\"205\" height=\"256\" title=\"Black and white logo color combination\"\/><\/figure>\n<\/div>\n\n\n<p class=\" eplus-wrapper\"><\/p>\n\n\n\n<p class=\"eplus-BvpPNr eplus-wrapper\">Let\u2019s take a look at Nike\u2019s logo. It might seem like a simple swoosh isn\u2019t anything special or memorable. In reality, the logo looks great on different objects \u2013 sneakers, sportswear, etc. Therefore, using one color can sometimes be a winning decision.<\/p>\n\n\n\n<h4 class=\"eplus-013VvL wp-block-heading eplus-wrapper\" id=\"h-5-logos-impact-brands-in-a-big-way\"><span class=\"ez-toc-section\" id=\"5_Logos_impact_brands_in_a_big_way\"><\/span><strong>5. Logos impact brands in a big way<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"eplus-7iiDjw eplus-wrapper\">Remember the logo color combination you choose tells a story, and you want that story to reflect your brand while resonating with your target audience.<\/p>\n\n\n\n<h3 class=\"eplus-Dwhhi8 wp-block-heading eplus-wrapper\" id=\"h-conclusion\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"eplus-IE2u2B eplus-wrapper\">It&#8217;s never too late for a logo rethink, or to learn from some of the most successful companies about the secret sauce to logo success. Luckily, you don\u2019t need to manually pick colors for your logo. Simplified has several easy-to-use tools and features which will help you collaborate with your designer to select the best color combination for your logo in a matter of minutes.<\/p>\n\n\n\n<div class=\"wp-block-stackable-call-to-action stk-block-call-to-action stk-block stk-4ba4460 stk-block-background is-style-default stk--has-background-overlay\" data-v=\"2\" data-block-id=\"4ba4460\"><style>.stk-4ba4460{background-image:url(https:\/\/siteimages.simplified.com\/blog\/light-bg.png?auto=format&amp;ixlib=php-3.3.1) !important;border-radius:32px !important;overflow:hidden !important;margin-bottom:25px !important}.stk-4ba4460-container{background-color:#ffffffb3 !important;border-radius:30px !important;overflow:hidden !important;box-shadow:0px 70px 90px -20px rgba(72,73,121,0.30) !important}.stk-4ba4460-container:before{background-color:#ffffffb3 !important}<\/style><div class=\"stk-block-call-to-action__content stk-content-align stk-4ba4460-column stk-container stk-4ba4460-container\"><div class=\"has-text-align-center stk-block-content stk-inner-blocks stk-4ba4460-inner-blocks\">\n<h3 class=\" wp-block-heading has-black-color has-text-color has-large-font-size eplus-wrapper eplus-styles-uid-a56ae7\" id=\"h-choose-the-right-logo-color-with-simplified\"><span class=\"ez-toc-section\" id=\"Choose_The_Right_Logo_Color_With_Simplified\"><\/span><strong>Choose The Right Logo Color With Simplified!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-1687486\" data-block-id=\"1687486\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-ghost stk-block stk-949752d\" data-block-id=\"949752d\"><style>.stk-949752d .stk-button{background:#fcb900 !important;border-radius:8px !important}.stk-949752d .stk-button:hover:after{background:transparent !important;opacity:1 !important}:where(.stk-hover-parent:hover,.stk-hover-parent.stk--is-hovered) .stk-949752d .stk-button:after{background:transparent !important;opacity:1 !important}.stk-949752d .stk-button:before{box-shadow:none !important;border-style:solid !important;border-color:#000000 !important;border-top-width:2px !important;border-right-width:2px !important;border-bottom-width:2px !important;border-left-width:2px !important}.stk-949752d .stk-button__inner-text{color:#000000 !important;font-weight:bold !important}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/app.simplified.com\/tools\/image-color-palette\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-text-color has-black-color stk-button__inner-text\">Get Started For Free<\/span><\/a><\/div>\n\n<\/div><\/div>\n\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>If you close your eyes for a second and think of 3 famous brands, you\u2019re likely to picture the company\u2019s logo colors right away. YouTube: red and white. McDonald\u2019s: yellow arches. FedEx: purple and orange. This goes to show our brains are wired to remember and respond to logo color combinations. So, what does this mean for your brand logo? Studies show that, before anyone can even take a closer look at your logo or hear the name of your brand, they\u2019ll assume who you are and what you do (in approx. 0.05 seconds) just based on your logo\u2019s color [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"editor_plus_copied_stylings":"{}","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[438],"tags":[],"class_list":{"0":"post-5737","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-colors","7":"post--single"},"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","ceris-xxxs-1_1":"","ceris-xxs-4_3":"","ceris-xxs-1_1":"","ceris-xs-16_9 400x225":"","ceris-xs-4_3":"","ceris-xs-2_1":"","ceris-xs-1_1":"","ceris-xs-16_9":"","ceris-s-4_3":"","ceris-s-2_1":"","ceris-s-1_1":"","ceris-m-16_9":"","ceris-m-4_3":"","ceris-m-2_1":"","ceris-m-auto":"","ceris-l-16_9":"","ceris-l-4_3":"","ceris-l-2_1":"","ceris-xl-16_9":"","ceris-xl-4_3":"","ceris-xl-2_1":"","ceris-xxl":"","bdpp-medium":""},"post_excerpt_stackable_v2":"<p>If you close your eyes for a second and think of 3 famous brands, you\u2019re likely to picture the company\u2019s logo colors right away. YouTube: red and white. McDonald\u2019s: yellow arches. FedEx: purple and orange. This goes to show our brains are wired to remember and respond to logo color combinations. So, what does this mean for your brand logo? Studies show that, before anyone can even take a closer look at your logo or hear the name of your brand, they\u2019ll assume who you are and what you do (in approx. 0.05 seconds) just based on your logo\u2019s color&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/simplified.com\/blog\/colors\" rel=\"category tag\">Colors<\/a>","author_info_v2":{"name":"Shubham Kulkarni","url":"https:\/\/simplified.com\/blog\/author\/shubhamkulkarni"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Famous logo color combinations you need for your design<\/title>\n<meta name=\"description\" content=\"What color should your new logo be? Learn how to choose the best logo color combination for your brand. Successful logos tend to be simple.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/simplified.com\/blog\/colors\/famous-logo-color-combinations\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Famous logo color combinations you need for your design\" \/>\n<meta property=\"og:description\" content=\"What color should your new logo be? Learn how to choose the best logo color combination for your brand. 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Learn how to choose the best logo color combination for your brand. Successful logos tend to be simple.\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/sosimplified\" \/>\n<meta name=\"twitter:site\" content=\"@sosimplified\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shubham Kulkarni\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Famous logo color combinations you need for your design","description":"What color should your new logo be? Learn how to choose the best logo color combination for your brand. 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